![]() ![]() But there is no significant effect on the quality of service through student satisfaction on student loyalty. The results indicate that there is a significant influence between service quality and product quality on satisfaction. The data analysis technique used is the classical assumption test and this study uses path analysis which will discuss the direct or indirect effects or effects of the intermediary independent variables and the dependent which became the causal hypothesis of the effect on variables with the help of the SPSS version 26 software program for Windows. This study aims to determine the effect of service quality and product quality on loyalty which is mediated by customer satisfaction at the Intermedia Computer Training and Training Center Rantauprapat Institute. ![]() Service quality and product quality are the most important components in measuring student satisfaction and loyalty, especially for those who are attending education in the field of courses and training.
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